June 15

Search Engine Optimization: The Penguin Era

You probably have been told that if you own any kind of business (and I mean any), it is essential to be online. Unfortunately, this is no longer enough. According to the most recent Netcraft Web Server Survey, there were roughly 697,089,482 active websites in June 20121. How does your business stand out in such a crowded arena? Search Engine Optimization is common marketing tool, allowing your website to be optimized for search engine rankings. How Does It Work? Search engines such as Google, Yahoo!, and Bing each have their own algorithms, or rules, which help them determine Read More